$100M Money Models

Stage I: Get Cash Attraction Offers get more customers for less Stage II: Get More Cash Upsell & Downsell Offers make more money from them faster Stage III: Get The Most Cash Continuity Offers maximize their total money spent In real life, it happens like this… First, I get customers reliably. Then, I make sure they pay for themselves reliably. Then, I make sure they pay for other customers reliably. Then, I start maximizing each customer’s long-term value. Then, I spend as many advertising dollars as I can to print as much money as possible. This is my cookbook for making money.